Articles
Every video on the channel has a full written article with sources. Browse by concept to follow one idea across research and books.
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The Bandwidth Tax: How Your Scarcity Mindset Secretly Costs You 13 IQ Points
There is something deeply strange about the way financial worry works. It does not behave like other problems. You cannot outrun it…
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The Pain of Paying: Why Plastic Costs You More
You didn’t spend more because you wanted the item more. You spent more because of what was in your hand when you…
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Anchoring Bias: Why the First Number You See Wins
A price tag, a salary question, a listing price: the first number you see quietly sets your sense of value. Here is…